Meta Ads results: 124 WhatsApp leads for a Dubai pest control company
The goal was simple: more enquiries from people in Dubai who need pest control now. Instead of boosting posts, I built a click-to-WhatsApp campaign with a clear offer, local targeting and creatives that showed the service in action.
In 30 days the campaign started 124 WhatsApp conversations at AED 8.29 per conversation, reaching 16,133 people with 24,607 impressions, on a daily budget of just AED 20.
A second campaign built around a “5 services for AED 50” offer brought 61 conversations at AED 16 each and reached 42,303 people. The difference between the two came down to the offer and the creative, which is exactly what we test in every campaign.